Milu: Project Overview
The Milu is a full installation guide to Shanghai. Originally started in 2009 as a French-language guide to Shanghai, for the 2021-2022 edition our team brought the guide to English.
We well as updating and translating the guide, our team was responsible for the best sales year in the Milu’s history.
As the project manager of the Milu, I was responsible for managing the team’s daily activities, copyediting all 150 pages, and bringing the project to design and content completion.
Consulate support
Sample of the key Milu distributors
Distribution
The Milu was distributed at 150+ locations in Shanghai. The guide was free for the city’s residents, and as a thank you to our distributors, each was listed in the Milu’s distributor directory.
Sections covered
Business Development and Sales